Getting on the HEVC Train

Apple’s recent announcement at its Worldwide Developer Conference that it would support HEVC/H.265 in its next versions of iOS (iOS11) and macOS (High Sierra) resulted in a flurry of excited posts within the video compression community. Such a reaction was … Read More

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What EuclidIQ has been up to

Here’s a fun fact: The social media output of a startup is inversely proportional to the number of projects it has in flight. Another fun fact: The above is an excuse, not a fact. It’s been a busy first half … Read More

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Technology improvements that have driven the growth of online video

There has been exponential growth in video streaming for television, cable and movies over the last few years.  Evidence of this is the fact that 62% of US consumers use SVOD.  52% of those consumers use Netflix and the numbers … Read More

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2016 The Year in Review

A review of the changing video streaming landscape in 2016. In 2016 we saw Youtube, Twitter and Facebook jockeying for social media live streaming dominance.  There was LIVE video adoption by consumers with technologies like Periscope.  Live streaming was available … Read More

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Video Technology took a front seat at CES 2017

At CES 2017, video technology, especially 4K was front and center. Key areas like VR, TVs, cameras, drones, video streaming platforms and gaming all showcased technology with 4K UHD. With video technology becoming more accessible, affordable and ubiquitous than ever … Read More

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Video Quality is No Longer an Option

Video quality on mobile devices is no longer an option but a necessity to keep viewers watching. A few years ago, my father-in-law called us via his cell phone on a cruise ship in Alaska and was astounded that the … Read More

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Recapping Streaming Media West 2016

The EuclidIQ team has just returned from the west coast, where we showcased our newest product Optiiq.ly and introduced UptiiQ (coming in 2017) at the Streaming Media West 2016 show. We had a steady stream of show attendees stop by … Read More

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EuclidIQ Makes Streaming Media Top 100

For the second year in a row, EuclidIQ has earned a spot on the 2016 Streaming Media 100 list which was announced today. The 100 list, published annually by StreamingMedia.com, includes influential streaming technology companies. “While the big streaming services … Read More

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5G is coming

5G is coming… 5G is coming… by 2020? The smartphone and 4G networks changed the world. People accessed the internet in droves, new apps sprouted along with social media sites. Such ease of internet access revolutionized communication and commerce. Will … Read More

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Preprocessor, Postprocessor or Encoder

We are constantly asked whether our IQ264 product is an encoder, a preprocessor, or a postprocessor. The response? None of the above. It is a plugin that is integrated with an encoder, currently x264. But what is the difference between … Read More

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